Bronze Ermis 2023 Integrated Campaign Led by Direct Marketing
As a part of the IQOS recycling initiative, we decided to use parts of the old devices to create a sculpture, in collaboration with a reknowned artist. The campaign resulted to a really questionable piece of art and also an award.
Bronze Ermis 2023 Integrated Campaign Led by Direct Marketing
As a part of the IQOS recycling initiative, we decided to use parts of the old devices to create a sculpture, in collaboration with a reknowned artist. The campaign resulted to a really questionable piece of art and also an award.